definery isyour secret weapon.really good at hard stuff.your new best friend.obsessed with user experience.pronounced dee-fine-uh-ree.a design studio based in oakland, ca.a design studio based in oakland, ca.

strive to live well

StrivePD is on a mission to help people with Parkinson's disease. We partnered on the design of their Alexa skill and companion mobile application.

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a simple health savings account

Lively is a modern Health Savings Account rooted in trust, transparency and beautiful, easy-to-use software. We've been their design team since day one.

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banking on small businesses

Azlo is a bank for a new generation of entrepreneurs. As a direct extension of their team, we're basically working to build the bank of our dreams.

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search smarter

Lucidworks powers intelligent search and discovery solutions for better customer experiences. Our partnership with them covers everything from marketing to product design.

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powerful real-time insights into customer conversations

Dialpad is a platform that powers voice, video, messages, and meetings across your existing devices.

harnessing immunology to improve human health

The Bakar ImmunoX Initiative facilitates sharing of technology and findings across fields, disciplines, and geographies.

deal acceleration powered by AI

Akorda accelerates the contracting process by providing automated analysis, 
streamlined workflows and standardized revision.

get smarter, together

Successly is a financial success partner for college students and grads.

the future of retail

The Peak Beyond's smart display is a cutting-edge in-store marketing tool.

securing the new industrial revolution

Xage is the first blockchain-protected security platform for Industrial IoT.

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